ProgressPlay Develop Responsible Gaming Monitoring Committee
The supplier from Malta developed its own software for responsible gambling as part of an innovation project last year
ProgressPlay Develop Responsible Gaming Monitoring Committee
ProgressPlay, a provider of casino software solutions, has announced that its most recent technology now incorporates automation and tools for responsible gambling.
The supplier from Malta developed its own software for responsible gambling as part of an innovation project last year; the software was written and introduced in 2022 after months of testing. Twelve months ago, ProgressPlay reorganised internally to form a new multidisciplinary responsible gambling team, assembling a group of executives alongside a new 'Responsible Gaming Monitoring Committee.'
The objective is to aid in the development of responsible wagering initiatives within the organisation, utilising the Progress Learn platform to increase company-wide knowledge and proficiency on the subject. During its reorganisation, ProgressPlay substantially rethought its approach to responsible gambling, which led to the development of an AI-driven proprietary interaction flow for players.
This pinpoints the signs of problem gambling instantly, scoring them against many different criteria, as well as addressing many factors, such as KYC, player activity, and affordability levels, and producing a transparent audit trail to protect and empower players.
From the initial interaction with the player, comprehensive data is gathered to determine the player's risk level. Upon identification, the responsible gaming representatives at ProgressPlay will complete checks in real-time by reviewing, evaluating, and concluding to take any necessary action, along with ongoing monitoring, to ensure that their customers are not falling into financial difficulties.
ProgressPlay CEO Itai Loewenstein commented:
"Every conversation today begins and ends with regulation. We are delighted with the innovation muscle of our team who have been able to introduce new levels of capability beyond regulatory standards."