Oddschecker Launch In-play Service

The BSkyB-owned website will feature live in-play odds comparison using Push's Diffusion enterprise messaging and internet communications platform, enabling customers to compare the most recent in-play pricing from a number of online bookies.

Oddschecker Launch In-play Service

Oddschecker is set to debut a new in-play service powered by Push Technology.

The BSkyB-owned website will feature live in-play odds comparison using Push's Diffusion enterprise messaging and internet communications platform, enabling customers to compare the most recent in-play pricing from a number of online bookies.

The service will be made available in addition to Oddschecker's current odds comparison tool, which assesses more than 500,000 markets each month.

The brand's GM, Derren Maggs, commented the following:

“Our live in-play service is all about fast, reliable and efficient online data distribution, and we're convinced that Push Technology sets the performance standard in this critical area. Diffusion helps us to achieve the industry's lowest latency levels, especially when a bookmaker is also using Push Technology to deliver its prices.”

Push Technology's chief executive, Sean Bowen, added:

“Oddschecker is the market's leading odds comparison site, and one of the key reasons for its impressive recent growth has been its strong commitment to sharing pricing data at near zero latency.”